Viz Engine and Viz Trio Power "Network-Look" for KCTV’s HD Broadcasts
New York, NY, December 18, 2008 Vizrt Ltd. (Frankfurt Prime Standard, Oslo Main List: VIZ) Vizrt, a leading provider of real-time graphics and integrated video workflow solutions for the media industry, announces that KCTV5, Kansas City's CBS affiliate, recently began broadcasting the station’s nightly newscasts in HD with all graphics powered by Vizrt software.
Three Viz Engine real-time renderers installed in KCTV5’s control room power the graphics created in Viz Trio, Vizrt’s 2D/3D character generator. The graphics are used for all the station’s lower third , full screen, and opening graphics, as well as interstitials. KCTV5 also employs Vizrt software for sports graphics production during broadcast of Kansas City Chief footballgames and for other special live events.
Chris Rohach, Art Director for KCTV and KSMO explained that KCTV’s upgrade to HD and selection of Vizrt software has dramatically elevated the look of the station’s news and programming. The station had been broadcasting in SD previously but were able to broadcast the 2008 U.S. Presidental election results in HD last month.
“We went with Vizrt because of the company’s ability to provide robust services and features in HD,” said Rohach. “Election night went very smoothly. The Viz Engines handled all the full-screen election results perfectly. Our specials and nightly news content is now on par with the network’s graphic look.”
In addition to basic CG functionality, a set of advanced features supply the operator with complex graphic and operational abilities. Viz Trio enables connectivity to multiple newsroom systems and integration with non-linear editing systems. KCTV’s newsroom workflow is enhanced by Viz Trio’s seamless context switching on graphics and Look-Ahead Transition Logic™.
Rohach added that in addition to the high-quality look of Vizrt graphics, Viz Engine’s ability to perform and render 3D animations in real-time is a significant benefit at KCTV. “News production is hectic and fast paced,” said Rohach. “We rely on Vizrt’s nimble and powerful graphics programs to get us through those crunch times. In fact, there have been times I’ve started to create an animation just one hour before the broadcast. With Vizrt’s solutions, I can finish it and play it on-air easily. Gone are the days of pre-rendering animations.”
About Vizrt:
Vizrt creates leading-edge content production tools for the digital media industry - from award-winning 3D graphics & maps through integrated video workflow solutions and online publishing tools.
We propose a new vision for content creation, management and delivery with an end-to-end solution from conception to multi-format distribution. Through constant innovation and a good measure of fun, we create software and services that push creative boundaries and develop new ways of telling stories.
Vizrt's product suite is used by the world's leading broadcasters and publishing houses, including: CNN, CBS, Fox, BBC, Sky, ITN, ZDF, Star TV, Network 18, TV Today, CCTV, NHK, The Globe and Mail, The Telegraph, and Welt Online. Furthermore, many world-class production houses and corporate institutions, including both the New York and London Stock Exchanges, utilize Vizrt solutions.
Vizrt is a public company traded on the Frankfurt Prime Standard and on the Oslo Main List: VIZ, ISIN: IL0010838154.
Press contacts:
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Bjarne Berg |
Ofra Brown |
SCHWARZ Financial Communication |
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President & CEO |
CFO |
Frank Schwarz |
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+47 9055 7711 |
+47 5351 8040 |
+49 611 1745 398 11 |




