Vizrt introduces real-time multiplatform automation workflow for live production

The unique workflow integrates studio automation and MAM to automatically generate multiplatform content.

Vizrt, the leading provider of studio automation tools for the digital media industry, announced today an integrated multiplatform automation workflow for broadcasters of any size. The unique workflow allows the production staff to focus on the live production, while the multiplatform content is generated automatically. Stories played out from Vizrt`s studio automation system, Viz Mosart, or the control room in a box solution, Viz Opus, are automatically prepared for online and mobile devices with custom graphics.

It all starts with the journalist

In the newsroom control system (NRCS), the journalist prepares a rundown with the script which contains video, graphics and commands for Vizrt’s studio automation tools. For broadcasters who do not have a NRCS, the rundown can be created and managed in Vizrt’s rundown creation tool, Showmaker. In the control room the director loads the rundown in Vizrt’s studio automation solutions. Multiple rundowns can be loaded so the studio automation systems never needs to be offline to change shows.

Live production and automatic archiving

Viz One, Vizrt’s media asset management (MAM) system, ingests the clean feed of the live show from the studio automation system in real-time, for automatic archiving. Detailed information is captured in the MAM for each story including its name, text from the prompter and graphics such as lower thirds or fullscreens. The content can then easily be searched from Viz One’s browser-based interface or in the NRCS.

Using the Meta-graphics workflow, graphics from the live show are also automatically added to clip’s timeline in the asset management system. This non-burnt in workflow allows the graphics to be edited until the moment they are sent to air or online.

Back in the newsroom, the journalist can use the detailed search tools to reuse content for other shows and automatically change the concept of the Meta-graphics to match the graphics package of the new show.

Automatic VOD delivery

With Vizrt´s powerful transcoder solution you can automatically create multiple versions of the video and graphics, each suited for the specific output such as online video or multiple resolutions for different mobile phones. The graphics are adapted and optimised to each device with a custom design or branding. All the video content is ready to be viewed by the consumer on any platform with the best possible viewing experience, in real-time.   

“Any broadcaster using Vizrt´s integrated automation, media asset management and transcoding solution can create a highly effective multiplatform workflow that automatically makes their live content available online in real-time,” said Petter Ole Jakobsen, Vizrt CTO. “This works for any size Viz One installation, from a video server to an enterprise MAM.”

About Vizrt

Vizrt provides real-time 3D graphics, studio automation, sports analysis and asset management tools for the media and entertainment industry. This includes interactive and virtual solutions, animations, maps, weather, video editing, compositing, and playout tools. Vizrt has customers in more than 100 countries worldwide including CNN, CBS, Fox, BBC, BSkyB, Al Jazeera, NDR, ITN, ZDF, Star TV, Network 18, TV Today, CCTV, NHK and the list keeps growing. Vizrt has nearly 600 employees and operates in 40 offices worldwide. Vizrt is a privately owned company by Nordic Capital Fund VIII.

Press Contacts

Michael Hallen Michael Hallén CEO MHallen|V:ZR7
Ingrid Agasøster Ingrid Agasøster EVP of Marketing +47 9953 3791 IAgasoster|V:ZR7