Fast and safe mobile Internet publishing

Publishers in the mobile environment are facing some tough challenges in introducing media into the mobile channel.

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The bewildering array of new devices, each with their specific capabilities of screen size, format capabilities and user interfaces makes it bluntly impossible to deploy a one-size-fits-all content approach to mobile publishing.

The sensible method is not to build elements that are specific to a device, but instead create a template based environment that contains policy information indicating how content should be displayed on any device – not just on any one specific device. It is a logical architecture which provides both scalability and flexibility.

The Viz Mobile Expansion achieves this by providing a device database, providing a device filter and a presentation template configuration which makes content and layout ‘device-aware’.

Editors will have full control of managing content, layout and design in a hosted cloud environment.

Content and page layout will be optimized and formatted to support the full capabilities of each individual device. The end result is that mobile end users receive the richest, most compelling user experience possible for their device.

Interfaces to Escenic Content Engine

The Viz Mobile Expansion interfaces directly with Escenic Content Engine to appear as a separate publication channel on the same server. Escenic Content Studio users can simply drag-and-drop their articles including all images and videos in this new publication and all device adaptation will happen in the background automatically.

All handheld devices, browsers and platforms can be handled by one single code base allowing for rapid development and easy maintenance. A web development toolbox with HTML5 support provides building blocks, enabling easy design for rich and compelling mobile web sites.

A hosted CMS platform for the mobile web

Together with Mobiletech, Viz Mobile Expansion can let editors have full editorial control of managing content, layout and design in a hosted cloud environment. Set up is fast and easy. We start your instance of the application in the cloud then add your graphical profile to the mobile site. A feed is acquired from your web CMS and you are ready to publish.