AR and virtual sets for any live production
Vizrt’s virtual set and augmented reality (AR) graphics tools help broadcasters tell complex stories in a way that is accessible to the average viewer while providing entertaining visuals that build viewer loyalty.
- 01.Create and control AR and virtual set graphics easily
- 02.Tell complex stories in an intelligible way while entertaining audiences
- 03.Flexibility to be used in any environment, even outdoors.
Broadcasters are constantly challenged to find ways to entertain and inform viewers whilst setting themselves apart from competitors. The use of AR in live broadcasts is a cost effective way to add production value to the broadcast while also providing the audience with clear and meaningful information.
Vizrt’s AR and virtual set tools are designed to give the broadcaster maximum flexibility for designing and using graphics on-air.
Using Viz Artist, designers can create everything from simple design packages up to photorealistic sets and/or stunning AR objects for studio or live environments.
Integration with all major 3D modeling applications including Cinema4D and Unreal Engine give the designer creative freedom in creating scenes for any story.
Viz Virtual Studio is Vizrt’s tool for managing virtual sets and AR during live productions. The system controls 3D virtual sets, augmented reality graphics, and mixed reality presentations for any production. Graphics can be created as part of a template-based workflow for the journalist in the newsroom. Integration with any tracking system give broadcasters ultimate flexibility to creating AR graphics in any environment.
- Virtual sets and AR graphics
- Custom templates
- Intuitive interface
- Multiple resolutions
- Built in chroma keyers
- Talent reflection
- Extensive plug-in effects
- Newsroom integration
- Defocus effects
- Recording of tracking data
- Color correction on inputs
- Easily expandable
- Data-driven graphics
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Singapore’s Mediacorp raises the stakes with on-air AR graphics from Vizrt at new production facility
- Automated programming 17 hours
- Newsroom700 journalists
- Campus800,000 sq. ft.
A project was started to upgrade to a new studio using the latest graphics and automation technology without interrupting programming.
A new ‘digital first’ mindset guides the fully-automated studio producing live video with graphics, with the result of boosted viewership.
This was a massive feat and everyone played their part in achieving this, especially if you consider the leap in the technology usage from before and after.James HollisVice President, Production Services at Mediacorp.