We’re back from Amsterdam! Every year, IBC is a unique opportunity to connect with partners, end users, customers, and everyone passionate about live production and visual storytelling. Vizrt’s booth was a dynamic and interactive space, buzzing with conversations and demonstrations on what can be achieved across media & entertainment, sports, enterprise, and content creation.
From the automation solution that simplifies and speeds up production workflows, enabling more time for teams to focus on their creativity; to sports solutions that lower the barrier to entry in creating stunning augmented reality (AR) graphics and in-depth analysis – this year’s IBC was all about how to best engage and immerse audiences, no matter which device they tune in from.
At the Vizrt booth, we also highlighted the partnership between Zoom and TriCaster, which elevates the viewing experience while simplifying remote live connections for live productions of all types. Whether it’s a town hall, a lecture, a webinar, or a live stream, bringing in remote guests can be seamless and integrated, while looking smooth and engaging for viewers.
Viz Engine 5.4 is here – and it is designed to eliminate trade-offs. Whether it’s lighting up massive LED canvases without needing racks of hardware, publishing high-impact graphics across OTT, digital, and linear with ease, or unifying web-native and broadcast-native workflows – this release is about collapsing complexity while expanding what’s creatively possible.
Viz Arena 6 is here – Produce hyper-real graphics that keep fans engaged and sponsors happy. Powered by AI calibration and AI keying, in a single downstream workflow. Fast. Cost‑effective. Works on-prem or in the cloud.
Check out the Vizrt booth tour!
Missed the action?
Find out what we showed at IBC!
With dedicated experience areas, Vizrt experts focused on Live Event Automation, AI-Enhanced Virtual Studios, and Future-Ready Newsrooms
Automated Live Events
Automated Live Events
Automation has been a game-changer for consistency and speed, no matter the size of the production team. Focusing on live event automation outside of the newsroom, this area showcased how the TriCaster and Vizrt’s automation tools work together to control switching, graphics, and screens, in a scripted or unscripted format – all from a single operator setup.
Related Products:
AI-Enhanced Virtual Studios
AI-Enhanced Virtual Studios
Virtual studios can provide many purposes, with the right set up designed to deliver more dynamic, insightful, and visually compelling studio coverage and content. Production teams can scale up visual quality without scaling production costs; enabling consistent, on-brand content across linear, OTT, and social platforms.
Related Products:
Viz Virtual Studio | Viz Flowics
Future-Ready Newsrooms
Future-Ready Newsrooms
How do you create a story-centric news production? Combining graphics, automation, video management, and publishing into a single and efficient workflow, this experience area was driven entirely in the cloud.
Related Products:
TriCaster Vizion | Viz Multiplay
Demo Pods
Got a story to tell and viewers to engage? Vizrt lets your team focus on what truly matters—creating unforgettable viewer experiences:
Live Production Assistance
Scalable Sports Solutions
All-in-One Live Production
Viewer Engagement & Interactive Graphics
AI-Assisted MAM in the Cloud
In a dedicated space focused on AI-assisted media asset management, experts showcased how broadcasters can reduce time-to-air, streamline asset access, and integrate archive, edit, and playout workflows using a scalable, cloud-ready system powered by smart metadata and automation. Sports productions can build a content factory that automates ingest, tagging, and publishing, accelerating delivery and increasing content value.
Empowering the next generation of creators at the IBC x Google Cloud Hackfest
In a two-day event, supported by Formula E, Google Cloud and partners called on innovators, engineers, content creators, and all creatives in broadcast technology for some hands-on tech creativity. Participants used the latest cloud tech, including Google Cloud and Vizrt’s powerful production switcher TriCaster Vectar, to build live Formula E content.
At Hall 14, creativity took the wheel, bringing innovation front and center in shaping the future of broadcast technology!
It’s been an absolutely brilliant couple of days here, meeting some amazing customers and partners, listening to the innovation they’re doing in each of their fields, and sharing with them what we are working on has been truly memorable,
Rohit Nagarajan
CEO at Vizrt
