Viz Channel Branding

Stop audiences "zapping" away and keep them engaged and loyal with automated and scalable branding, promo, and channel cross-promotion across all linear, FAST, VOD, and OTT channels. Effortlessly automate graphic elements, promos, and alerts for a seamless viewer experience, while maintaining total control over your network’s identify.

Viz Channel Branding
Benefits

Keep Audiences Informed
and Loyal

Keep viewers engaged during ad breaks and transitions by automatically displaying what’s coming up next and what’s playing on related channels. Viz Channel Branding updates these on-air graphics instantly when schedule changes occur, ensuring your audience is always informed and less likely to switch away.

Features

Ready for Tomorrow’s Production Needs, Today

Complete Confidence in Your Branding Outputs

Viz Channel Branding’s Channel Deck provides a single source of truth for all your channel branding outputs across any number of channels. This gives your Master Control Room operators complete confidence in graphics output, with oversight on the output of any channel, the planned branding for it, and the result.

MCR Confidence Monitoring
Resource

Viz Channel Branding Demo

Watch this on-demand demo where our experts showcase Vizrt’s powerful automated branding and promo solution, Viz Channel Branding

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Product Updates

Viz Channel Branding 5.6

This latest minor release of Viz Channel Branding introduces several new features, improvements, and bug fixes designed to further improve your channel branding workflows, including manual Pagepool synchronisation via context menu, HTTPS support for Graphics Hub REST API connections, and a confirmation prompt before discarding unsaved Page edits. Note that solutions have been upgraded from .NET 8 to .NET 10, so all machines with installed components will need .NET 10 before the next deployment. Read the release notes, and download the installers through the Vizrt FTP site

FAQ

Common Questions & Answers

Viz Channel Branding is a comprehensive solution that allows broadcasters to automate and manage their on-air graphics and brand identity. It simplifies the process of displaying logos, tickers, promos, and other visual elements to ensure a consistent and professional look.

Resources

Related Resources

The power of channel branding and cross-promotion in 2024 and beyond: why it matters more than ever

The power of channel branding and cross-promotion in 2024 and beyond: why it matters more than ever

Estimated reading time: 6 minutes In today’s media landscape, where viewers have access to an overwhelming number of channels and platforms, capturing and retaining audience attention is becoming increasingly challenging. With the rise of content consumption habits like “zapping” to other content during ad breaks – or changing to a different device altogether – broadcasters…

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