Viz Arena

Simple setup and control. Image based solution. Easy to learn and even easier to calibrate with AI calibration. Hit the ground running and stay focused on telling sports stories, better and faster.

Place sponsor graphics directly on the field of play – pitch, court, ice or track. Seamless tied-to-field graphics that look like they were painted on. Tailor to different regions, with different sponsor messages in one smooth workflow.

Run Viz Arena in the OB van, in-studio, or in the cloud for distributed teams. Seamlessly integrates with the Vizrt sports ecosystem and third-party data feeds, so you can deliver AR and virtual ads fast, without rethinking your workflow.

No. Viz Arena uses AI-powered calibration and keying — so you don’t need any mechanical trackers, extra cameras, or chroma key setups.

Absolutely. Viz Arena’s single-box workflow lets you combine real-time AR graphics with virtual ads, including region-specific virtual ads, in the same production.

Yes. While built for sports, Viz Arena’s AR capabilities (like stand-up AR) work in any production. Simply place your talent in a location with ample space, and ensure the space is calibrated prior to inserting AR graphics, such as budget breakdowns, election data or maps.

The Downstream AI cut detection uses AI to automatically detect cuts and transitions and adapt graphics accordingly — ensuring clean, reliable playout even during dynamic coverage.

Yes, you can post your questions on the Vizrt Forums to get help from the community. For technical issues requiring immediate attention, we recommend raising a support ticket to ensure a timely resolution.

Vizrt provides a comprehensive suite of user guides including online documentation and support portals. This includes step-by-step product guides, video tutorials, and a responsive technical support team that can assist with onboarding, troubleshooting, and training for new customers.